D baked Trendy Cookies on Packaging of the World


Designer: Dusadee Lamkijja
Illustrator and Co-Designer: Chanwut Hothai
Location: Thailand
Project Type: Concept
Packaging Contents: Cookies
Packaging Substrate / Materials: Paper
Printing Process: Digital Printing

D baked is a brand of cool and trendy style cookies. Seeking for new generation target, that has purchasing power and good taste. D baked wants to be different and stand out from the design of common cookie box in the market. Because D baked cookies are premium cookies, selected the best ingredients Rich and aromatic taste.

Therefore, in the design, we chose to use black as the background. To present the luxury and minimal. Use black and white watercolor illustrations of cute and cool animals are present each flavor of cookies.

Milk cookies : Whale, with the cookies positioned similarly to Whales spout water.

Butter cookies : Elephant, in which the cookies are positioned similarly to The elephant is spewing water.

Almond cookies : feature a Squirrel painting that pretends to be collecting cookies. Instead of collecting almonds.





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